To encourage more Brits to take to the slopes this winter, the first ever British National Ski and Snowboard Week, takes place between 12th – 18th November 2006 (http://www.nssw.co.uk). A week of winter sports offers, competitions, events and promotions to break down the taboos and encourage more Brits than ever to `Give Snow a Go’ this winter.
While most of continental Europe considers winter sports a way of life in the winter months, less than 2% of Britons take a ski or snowboard holiday, just over 1.1 million skiers and boarders, of which over 50% go no further than the French Alps.
One Brit who’s determined to make the most of the snow, despite being registered blind, is ex-serviceman Kevin Alderton from Dartford, Kent, who will be attempting to create the an indoor Ski Speed World Record at the 520 metre long indoor slope at Landgraaf in Holland on 15th November, right in the middle of National Ski and Snowboard Week (12th – 18th November 2006). He anticipates achieving a speed of 80mph (130kph) during the indoor record attempt, the first ever of its kind.
Travelling at speeds of up to 100.94 mph (162.45 kph), Kevin successfully set the outdoor speed skiing world record in the French resort of Les Arcs in April 2006.
35 year old Kevin said “Skiing is about the best fun you can have outdoors and it amazes me that more Brits don’t do it. You don’t have to go far, there are indoor slopes and artificial ski slopes all over the UK now, though you can’t beat being out in the fresh mountain air, careering down a snowy mountain”.
Another British ski hero who’s right behind the campaign to Get Brits to ‘give snow a go’ for National Ski and Snowboard Week is the world’s favourite ski jumper and most unlikely superstar, Britain’s first and only Olympic Ski Jumper, Eddie “the Eagle” Edwards
Eddie, who shot to fame in the 1988 Winter Olympics in Calgary is a registered ski instructor, an International Alpine Skier, and holds the British national ski-jumping record,
“I gave it a go, I’m still giving it a go and I’d encourage all Brits to try skiing or snowboarding. You’re never too young or too old, I’ve seen kids as young as two on skis and octogenarians taking ski lessons, though I wouldn’t necessarily encourage them to take up ski jumping, at least not until they’re off the nursery slopes!”.
For information about National Ski and Snowboard Week and to see details of offers and competitions, visit http://www.nssw.co.uk