Martin Winkler, better known as McFly, was born and raised in the most western province of Austria, Vorarlberg. He grew up skiing in Warth-Schröcken, part of the famous Arlberg region. When he successfully entered his first freeride competitions there was no more looking back. For many years he would travel the globe following his passion for skiing to capture stunning images and film with some of the top outdoor photographers and film productions. With his time in front of the lens he connected and learned from these creative individuals behind the camera, forming the base to join forces with two of his friends to create Zero Division, a full service film production and One Division, a consulting agency specialized in winter sports. And if you follow the action on Freeride World Tour his voice will sound familiar, as he is one of the commentators of the live webcast.