Anna Veith & HEAD – the success story continues

Olympic champion, triple World Champion, double overall World Cup winner - Anna Veith has achieved all of her great successes together with HEAD. Beyond the end of her racing career, the Austrian athlete will continue her long-standing partnership with the world's most successful ski brand at least until 2024 - as brand and sportswear ambassador, assisting in the development of new products as well as on projects with upcoming HEAD stars.


The first projects together have already marked an important milestone in this partnership. Anna Veith will be HEAD's brand ambassador for various product lines and sportswear. Born in Hallein near Salzburg, she will also support the development of new products. Projects are also planned with new recruits to the team, where Anna Veith will pass on her expertise and experience from the Ski World Cup to the HEAD stars of tomorrow.


"An exciting story continues..."


"This agreement starts a new chapter in the exciting story that Anna Veith has been writing with HEAD since her teenage years. HEAD Austria is planning a long-term cooperation with Anna. She will be able to gain much new experience working together with us. As a result, Anna remains one of the most important ambassadors of our brand," emphasises Lucio Zallot, General Manager Central Europe at HEAD.


"Sharing Anna's passion for ski racing, speed and elegance."


"Anna Veith's career stands out thanks to her impressive performance and awesome achievements. She has also inspired us with her strong will, which she used to fight her way through the low points of her career. We share Anna's passion for ski racing, speed and elegance. That is why we are particularly pleased that Anna will be putting our skiwear through its paces and providing our developers with active feedback. We will also develop specific styles together with her," explains Roman Stepek, Vice President HEAD Sportswear.


Anna Veith: "Giving innovative and sustainable input"


"I'm very pleased that the partnership with HEAD is going to continue long-term beyond my racing career. Taking all aspects of winter sports into consideration and at the same time creating new experiences for the consumer is exactly what our passion is all about," says Anna Veit. "From recreational skiers to professional athletes - it is our vision to give innovative and sustainable input to everyone who enjoys winter sports. Working together on the development of HEAD sportswear is a project that means a lot to me. After all, it's important to remember how much joy winter sports can bring. That's what we are enthusiastic about sharing with others."